Article Marketing - Key Words? What Are They and How Do They Relate to Article Marketing? Part IV

In the previous articles you learned a lot about key words and how they are used as tools by people who are looking for information. Then we found out that just about everything on the internet is tracked. Because of this, we are able to learn more about what people are looking for and we can even see how many websites there are trying to supply information, products or services to the people that are looking.

Let's make up a scenario based on what we have learned and how it would be used in real life. This is just a fictitious example. Let's say I decided I wanted to promote an affiliate program for website hosting. I am just going to lay out for you what my train of thinking would be.

I do some key word research and I come up with 200 key words related to website hosting. After researching those words, I find 30 that aren't looked up the most, because all of the most searched words had too much competition. But I found 30 that are looked up regularly but don't have the huge numbers of suppliers with sites with those key words.

Now I do some research on those 30 words, and make sure I have plenty of good information and get a very strong understanding of the ins and outs of hosting. Then I write 3 articles for each key word, using the key word in the title of each article. I do this assuming that the hosting company that I have chosen to sign up as an affiliate for, has a very good product, and an excellent sales letter already provided for their affiliates (me).

Now here is the magic of article marketing. First, even if I knew a fair amount about my topic before, you can just imagine how much better I know the topic after I have written almost 100 articles. Second, I put a squeeze page in between my article readers and my hosting company.

How do I do this? I write a quick sales letter offering a free report on the ins and outs of choosing a web hosting company. This is easy, because I just wrote almost 100 articles. And now, I get the name and email address of everyone that clicks one of my links in my articles to get the free report before reading the sales letter of the hosting company.

Now you might be asking yourself, did I miss something? Is it really that easy? Why does this work? How do paying customers get to my affiliate link to buy web hosting? Next I will explain this to you from the customer's perspective because that is how you will see just how good it really does work.

Dan Iverson can show you how to make your first step a big one when starting your home based business. Having closely documented and written about all that he has learned and because he tracked what actually worked, he can show you how to make your first steps as productive and effective as possible. Come sign up for his ezine at http://whoisdaniverson.blogspot.com or sign up at his website at http://bigfirststep.biz Dan Iverson, Financial Certainty, Inc. 678.851.8284

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